trade shows

The Tradeoff on Trade Shows – How to Make Industry Events a Driver for Your Organization

Chartwell just returned from the 2018 Tri-State Healthcare Marketing and PR Conference (where we were also speakers) and we’re getting ready to head to the Society for Healthcare Strategy & Market Development (SHSMD) 2018 Conference in…
hurricane tornado crisis
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Don’t Let Your Company’s Crisis Make You Run for Cover

During the course of the past few weeks we’ve heard and viewed a lot of information about hurricanes. As a born and bred Midwesterner who lived in the south several years ago, when hurricanes and tropical storms devastated homes, I was intrigued…
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Chartwell Agency Completes New Website for Baton Rouge Cardiology Center

ROCKFORD, Ill. (September 17, 2018) — Chartwell Agency recently completed a new website for Baton Rouge Cardiology Center. Baton Rouge Cardiology Center, an independent practice focused on excellence and innovation in cardiovascular medicine,…
marketing lessons
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Nike ad generates emotion and marketing lessons

Marketing has dominated headlines during the past week thanks to one ad by one major company: Nike. The company so easily recognized for its swoosh logo, “Just Do It” tagline, shoes and apparel dropped a bombshell of a commercial last…
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Chartwell Agency Develops New Website for Carz R Us

Rockford, Ill. (September 12, 2018) — Chartwell Agency recently completed a new website for Carz R Us, a family-owned automotive maintenance, repair and tire facility located in Machesney Park.   The new site provides an enhanced…
press releases
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Press Releases Are Still Alive and Well

The media landscape has changed a lot in recent years and the ways in which we share news has intensified and become more time consuming. Because of this, many businesses continue to rely solely on press releases to secure media coverage of…