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Healthcare and Color

Here at Chartwell Agency we have a strong focus on the Health Care industry. One area where we have a long relationship and seasoned expertise in is the independent and assisted living segment. As a designer, this segment presents a unique set…
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Integrating Your Marketing and Fundraising Team’s Efforts

Chartwell Agency was recently invited to present two sessions at a conference for non-profit  fundraising professionals coordinated by the Northern Illinois Center of Non-Profit Excellence (NICNE). Our session, titles “Integrating the Efforts…
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Every Great Strategy Starts with a Destination in Mind

In my previous blog post I “teased” the idea of changes coming from Chartwell Agency, and today, we officially launched those changes with new branding – including a new website and collateral – and an enhanced focus on our key service…
Content is King
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Content Marketing: Quality Content is King

Content marketing has become an incredibly popular and effective marketing tactic for individuals and businesses alike, across all industries. Why? Because consumers are hungry for information, and they’re turning to search engines and social…
Marketing Puzzle
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The puzzle of communications.

I think one of the greatest lessons I have learned as a creative is that what I do for a living is more than making things look good. It goes way beyond the subjective realm of aesthetics. It’s all very well to make something visually attractive…
Want to improve your company’s internal communications? Do this.
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Want to improve your company’s internal communications? Do this.

Whether it’s developing an  integrated marketing campaign  or  pitching a story to the media , we work with our  clients  every day to help build brand awareness and drive sales by successfully reaching external audiences.  Chartwell…
It’s not them. It’s you (your brand).
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It’s not them. It’s you (your brand).

What do you do if you feel you have tried everything to connect to your customer and they still aren’t interested? How do you make them like you? It’s them, right, not you?   Maybe . . .   People relate to people not…